WHAT BUSINESS LEADERS CAN LEARN FROM SPORTS TEAM AND COACHES.
- Divy Dagha
- Sep 19, 2021
- 4 min read
Updated: Sep 19, 2021

There is arguably no more pure form of leadership than coaching a sports team, and business leaders can take many lessons from the world of sports team management. What makes sports teams successful, and what can we learn from them to run our business? After all, business is a game that requires rules, strategy, administration, management, and talent to succeed. Therefore, in order to have a successful company, we can learn and adopt the following three courses from a high-performance sports team. Industry involving clubs, leagues, sponsors, marketing, etc., with an annual value of 580 billion euros; this is equivalent to 1% of global GDP. Although there are many people involved, success lies in the execution and the person who wins, that is, the team. If companies learn how to act like high-performance sports teams, they will grow faster, and operating costs and expenses will be lower.
Lesson 1: Train, Train, Train

A sports team that wants to succeed will never stop training; in fact, training requires more time and dedication than training on the court. Most of the teams in the company, especially the sales team, do not practice enough before entering the site; you practice with the customers who think this is the best way, resulting in loss of sales. No matter what sport we are talking about, in any sport, no coach will consider exposing his players without proper training and preparation. According to a study by OCCMundial, only 11% of Mexican companies trained their employees in 2019. This study was conducted before the pandemic crisis began
Lesson 2: Have a guide or playbook

Sports teams do not have any opportunities or improvisations on the court. There is always a plan that contains strategies that must always be executed, analyzed, reorganized, and researched before the game. So why do so many companies, especially in the sales team, hire sales people and send them to the scene to "do their thing"? In other words, they allow them to follow their nature or sales style, hoping that they can provide products or services in the best way they think.
Lesson 3: They're Goal Aligned
The team knows that if any member scores, everyone on the team will get it. This is not about getting the most points as a player, but about how you work together to collect the most points. So they beat the competition.

It's not that they compete with each other, they have a common goal, and they work hard for it. There may be disagreements and mistakes, but the team is ready to overcome these problems to achieve great goals. In a company, the team needs to act in the same way, with a healthy culture and a common goal the company pursues: a long-term goal that shows where they are going and what they want to achieve. The right culture will make each and every person interested in playing their role and supporting the growth of the business. A common goal will give motivation and clarity to each member of the team, in all areas of the organization, to know what it takes from them to take the company in that direction and be part of that goal to win the game.

Ferguson published a book called "Leading", which he co-authored with Sir Michael Moritz, a successful venture capitalist, friend and long-term partner. This is about the lessons he learned in football, which can be carried over into business and daily life.
Ferguson was the manager who showed David Beckham when he felt that Beckham was bigger than the team. His book focuses on the qualities he has established for team success: hiring and firing the right people, mastering board policies, recovering from failure and adversity, discipline, and control. But it may also be unexpected skills such as data analysis and commissioning.
Ferguson is known for trusting young players like the 92nd. He believes that youth play an important role in business. "If I run a business, I always want to hear the thoughts of the most talented young people, because they are most familiar with today's reality and tomorrow's prospects."
When researching this article, I studied people from different sports and fields. Many topics. The coach appears; here are nine recurring themes about what executives can learn from sports coaches:
Teamwork, communication, and self-discipline are the cornerstones of team success
Perfection never happens-so don’t let its pursuit stop you You
Failure usually precedes success-
Perseverance to improve
Accept the things that you cannot control and focus on the things that can affect
Simplify your game plan into personal manageable components
Visualize and understand what success looks like
Encourage different personalities ——Everyone has their own personality to play different abilities and roles
Perhaps the most important thing is, especially for micro-managers, remember that coaches cannot go out to play. Make a game plan, communicate, motivate, and then get your team to work.
The final word goes to John Calipari, an incredible university basketball coach in the US:

“Leadership is about serving everyone under you, asking yourself, ‘How do I give you the tools you need to succeed and proceed?’
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